Blog Articles

How to Build a Fountain of Youth (Piece by Piece)

How to Build a Fountain of Youth (Piece by Piece): When Osman Kibar ’92 set out to create a cure for a range of degenerative diseases, he knew there would be skeptics.

Photos by K.C. Alfred

pcm-fall2016text39_page_21_image_0001

Osman Kibar ’92 has grown accustomed to skeptics. They don’t seem to bother him.

Kibar is the founder and CEO of Samumed, a small San Diego biotech company with new drugs in clinical trials seeking to cure arthritic knees, hair loss, scarring of the lungs, degenerative disc disease and four types of gastrointestinal cancers. Even Alzheimer’s is on the longer-term list of about a dozen targeted diseases.

Samumed’s goals are stunningly ambitious: What Kibar and his team are trying to do is repair or regenerate human tissues through drugs that target the complex system known as the Wnt pathway, which is a key process in regulating cell development, cell proliferation and tissue regeneration.

The potential is so mind-boggling that despite being at least two years from an all-important Food and Drug Administration (FDA) approval of the first of many drugs in its pipeline, Samumed already has raised $220 million in funding and is completing another round of $100 million that values the company at an astonishing $12 billion, making it the most valuable biotech startup in the world.

That eye-popping valuation and the boldness of Samumed’s venture landed Kibar, 45, on the cover of Forbes magazine in May, the featured figure on a list of 30 Global Game Changers that included Jeff Bezos, Elon Musk and Mark Zuckerberg.

Though Samumed—named for the Zen term “samu,” for meditation at work or in action—doesn’t have a product to sell yet, the confidence of Kibar, his team and key investors has soared on the early results in human trials of the hair loss and osteoarthritis drugs, which appear to show Samumed’s drugs may safely regrow hair and even cartilage.

The potential of the osteoarthritis drug alone is tantalizing to Finian Tan, chairman of Vickers Venture Partners, an international venture capital company that owns about 3.5% of Samumed and is bullish enough to be seeking to take 30% of the current round of funding.

“It doesn’t matter who cures osteoarthritis. Whoever cures it has the potential to be the largest company in the world,” says Tan, basing his calculations in part on the fact that there are some 27 million osteoarthritis sufferers in the U.S alone.

And Samumed is going after far more than fixing worn-out knees with injections instead of surgery. The firm is developing drugs that target a wide swath of diseases, many of them related to aging.

pcm-fall2016text39_page_22_image_0054“After all is said and done, if we have just one approval, then we have failed miserably,” Kibar says. “We call our platform a fountain of youth, but piece by piece.”

Born in Turkey, Kibar came to the U.S. in 1988 after graduating from Istanbul’s elite Robert College high school, which selects only those who score in the top 0.01% of Turkish students on a national standardized test. With a perfect 800 on the math section of the SAT and a 1987 European math championship in his pocket, Kibar had options when it came to college. But he bypassed more internationally famous East Coast schools for Pomona College in part for a climate more similar to that of his hometown of Izmir on the Aegean coast, and in part for the opportunity to attend Pomona on a 3-2 program that allowed him to earn a B.A. in mathematical economics at Pomona in three years, winning the Lorne D. Cook Memorial Award in economics his final year, and a B.S. in electrical engineering from Caltech two years later.

Kibar went on to earn a Ph.D. in engineering at UC San Diego and worked with his graduate school advisor, Sadik C. Esener, to found Genoptix, an oncology diagnostics firm that went public in 2007 and was acquired by Novartis for $470 million in 2011. Kibar also was a cofounder of e-tenna, a wireless antenna company whose assets were acquired by Titan and Intel. In addition, he had a stint in New York as a vice president on Pequot Capital’s venture capital and private equity team.

Samumed, founded in 2008, grew out of a company named Wintherix after legal disputes with Pfizer. It was built initially on the research of a small group of scientists including John Hood, one of Samumed’s scientific cofounders, who recently left to start a company of his own called Impact Biosciences. Hood’s track record is impressive: He created a cancer drug that led to his former company TargeGen being sold for over half a billion dollars.

Kibar’s intellect and energy are unquestioned. Consider that on the side, he is working through the course outline he found online for a Ph.D. in mathematics at Princeton, just for enjoyment. And once, on a lark, he entered an event on the World Series of Poker circuit and won. Betting against him, it would seem, is at your peril. But with goals so lofty, he does have his doubters.

The Forbes magazine cover led to an interview on CNBC that can best be described as skeptical, tossing around words like “too many red flags” and a comparison to Theranos, the medical diagnostic testing startup that went from a $9 billion valuation to being targeted by federal investigators and losing its partnership deal with Walgreens.

It’s a cautionary tale, but Kibar and industry experts say Samumed is no Theranos. As Kibar says with his typical disarming laugh, “First of all, you know the Taylor Swift song, ‘Haters Gonna Hate’?”

Kibar infographic 04

“Every big pharma, every small biotech, every academic center—they have been working on the Wnt pathway, trying to come up with a drug that can modulate the pathway in a safe manner,” Kibar says. “It’s been more than 30 years, and every single one has failed so far. So when we come out and say we did it, there is natural skepticism. Without seeing the data, the so-called experts’ reaction in a fair manner is, ‘Yeah, yeah, everybody has tried it.  What makes these guys so special that they will have cracked the code?’ So our response to that is: Just look at the data.”

For starters, the company already has been issued dozens of patents by the U.S. Patent and Trademark Office, has five programs in clinical trials and has begun sharing data with the medical community that shows the hair loss and osteo­arthritis drugs appear to be safe and effective in small human trials.

“I don’t think Theranos is a very good analogy for this company,” says Derek Lowe, who holds a Ph.D. in organic chemistry and works in the pharmaceutical industry while writing the widely read drug discovery blog In the Pipeline, which appears on a site maintained by the journal Science. “You can look at the patents and see the types of molecules [Samumed is] working with,” Lowe says. “This is not one of those where ‘we’re going to change the world but you can’t see anything’ companies like Theranos.”

Kibar shrugs off any comparisons to Theranos and its headline-grabbing fall from grace.

“They’re in diagnostics and they never shared their data, so their whole approach was: ‘Trust us, we got this,’” he says. “Being in the therapeutic field, we’re coming up with drugs; we don’t have that luxury. We cannot say, ‘Trust us, we got it.’ First and foremost, we have the FDA. The FDA is not going to take our word for it.”

The FDA is the gatekeeper, and though less than 10% of proposed new drugs ultimately earn FDA approval, the likelihood increases with each step forward in the lengthy process. The next step for Samumed’s most advanced projects, the hair loss and osteoarthritis drugs, is large Phase III studies with thousands of participants. Some 64% of drugs that begin Phase III studies are submitted for FDA approval and 90% of those are successful, according to a study cited by the independent site fdareview.org.

To begin building support in the medical community, last November at the annual meeting of the American College of Rheumatology, Samumed presented clinical data  w from its Phase I trial of 61 patients for a new drug that seeks to regrow knee cartilage to treat osteoarthritis.  Animal studies already had shown that injections of Samumed’s compound caused stem cells to regenerate cartilage in rats. The Phase I study focused on demonstrating that the drug is safe in humans, but MRIs and X-rays also suggested a single dose showed what the company called “statistically significant improved joint space width” in the knees of patients who received it. A Phase II study of 445 patients is under way and expected to be complete next spring.

Samumed followed those announcements with a presentation of Phase I data from its trial to treat baldness at the World Congress for Hair Research, and in March presented data from its completed Phase II hair-growth trial to the American Academy of Dermatology. That study of 310 participants showed that hair count in a one-square-centimeter area of one group of subjects’ scalps increased by 7.7 hairs (6.9%) and by 10.1 hairs (9.6%) in another, though the largest increase was in the group that received the lower of two doses. The control group lost hair.

Tan, the venture capitalist known for making an early bet on Baidu, the Chinese answer to Google, sticks to his assertion that Samumed, if successful, could be bigger than Apple.

“I think the potential is unbelievable. With the Wnt pathway, when it eventually is totally controllable, the sky is the limit because it is involved in cell birth, cell growth and cell death,” Tan says. “The key is nobody has been able to successfully manipulate the Wnt pathway safely and effectively. Samumed appears to be doing it in human trials.”

So far, the trials are small, preliminary studies, both Samumed and industry observers note. Since the groundbreaking discovery of Wnt signaling in the early 1980s, no other attempts to modulate it have succeeded, and tinkering with a system that regulates cell development clearly involves risk. In an article titled “Can We Safely Target the Wnt Pathway?” in Nature Reviews Drug Discovery, a publication of the journal Nature, Michael Kahn, a professor of biochemistry and molecular biology at the University of Southern California’s Keck School of Medicine who holds a joint appointment in pharmacy, likened the Wnt pathway to a “sword of Damocles.” Put most simply, targeting the Wnt pathway might cure cancer, but could also cause it.

“It is a death or glory target,” says Lowe, the industry blogger.

That, of course, lends itself to discussion of the high-stakes gamble reflected in the company’s $12 billion valuation. Investors include many with close ties to Kibar, and he says remaining privately held allows Samumed to proceed without shareholder pressure for quick results and requirements for public disclosure in what is by definition a long-haul endeavor. Inter IKEA Group, the retail giant’s private venture firm, has placed the largest bet among Samumed’s mostly anonymous outside investors. The operative phrase is “caveat emptor.”

“Anybody who is investing in an early-stage biopharma company has to be ready for it not to work out, because most of these don’t,” Lowe says. “The hope is just like if you’re developing some great new app: The hope is this is going to turn out to be something big.”

It’s a boom-or-bust world. Kibar and his team know that but remain confident.

“From a technical perspective, we don’t lose any sleep anymore, because we have demonstrated safety and efficacy and disease modification in enough programs that we believe we have already validated the broader platform,” Kibar says. “In terms of funding, we’re also in a fortunate position in that we have all the money we need to bring these programs all the way to approvals. With our first approval, the company will become cash-flow positive. And we have enough cash in the bank to get us to multiple approvals, so that gives us additional diversification.”

The management team still on board after Hood’s departure is solid, united by decades-old friendship: Three of Kibar’s top executives also went to the elite Robert College high school. But he rejects any suggestion that he has simply surrounded himself with high school chums, saying instead that they have all reached such heights in their careers that the only reason a startup could have lured them is because of their confidence in him and his project.

The chief financial officer, Cevdet Samikoglu, cofounded a hedge fund, Greywolf Capital Management, after becoming a director and portfolio manager at Goldman Sachs following Harvard Business School. The chief legal officer, Arman Oruc, earned a master’s in economics from the University of Cambridge and a law degree at UC Berkeley before becoming a partner in Simpson Thacher & Bartlett, where he represented clients like MasterCard, Ericsson, LG and Novartis. And the chief medical officer, Yusuf Yazici, is an internationally known rheumatologist who has maintained his role as an assistant professor at NYU, where he is director of the Seligman Center for Advanced Therapeutics, which conducts all clinical trials in rheumatology for the NYU Hospital for Joint Diseases.

They are on a journey together along a path that still holds suspense.

“These are all long-term projects, taking a molecule from discovery to animal studies to clinical and then commercialization. You’re talking a minimum 10 years,” Kibar says.  “The data—we are sharing it with the FDA, and we shared it with the doctors. Beyond that, no matter what we share, people will either not understand or not care or not believe. So those are the skeptics. And in certain programs, they may turn out to be right. We haven’t done it yet.”

The Pokémon Master

The Pokémon Master: What does it take to become the most accomplished Pokémon GO player in the world? Ask Nick Johnson ’11, the first person to catch all 145 Pokémon around the world.

Photos by Casey Kelbaugh

pcm-fall2016text39_page_24_image_0001

It was lunchtime on a bright early autumn day in Madison Square Park, a peaceful, leafy rectangle in New York City. The park was busy with office workers, chatting, eating, or just enjoying the mild weather. I, however, was trying to avoid walking into a tree.

“The trick is to not watch your phone,” said Nick Johnson, a tall young man in a t-shirt that reminded the reader to “Hustle 24-7-365.” Johnson was indeed hustling: he had a long stride and only an hour to teach me how to play Pokémon GO.

“Look out for that fence,” he said.

Pokémon, you may recall, are fictional creatures that battle each other with the aid of their human “trainers.” The franchise was created in the late ’90s for the Nintendo Game Boy. It has since spawned dozens of iterations, from card games to plush toys to shrieking cartoons that you wish your kid had never found on Netflix.

pcm-fall2016text39_page_23_image_0001The latest version is the wildly successful app, Pokémon GO. Since its launch in July of 2016, Pokémon GO has been downloaded more than half a billion times—and grossed more than $500 million dollars. For a little perspective, that’s over twice as much money as Ghostbusters II.

The point of the game is fairly straightforward. You walk around “capturing” Pokémon. But when I downloaded the app, I had some trouble figuring it all out. First of all, I’m one of those unimaginative types who like to make their avatars resemble themselves. Unfortunately Pokémon GO offers no way to create a myopic bald man. (Are you listening, Nintendo?)

Once I got the game set up, I had problems figuring out how to play it. I was convinced that there was a Pokémon in my kitchen. After 20 or so minutes of fruitless searching, I realized that it was time to call in an expert.

It is no exaggeration to say that Nick Johnson is the most accomplished Pokémon GO player in the world. He was the first person to catch all 142 Pokémon in the United States. Then he was the first person to catch the three remaining Pokémon in Paris, Hong Kong and Sydney, Australia.

When we met in the park, Nick also turned out to be a pretty good teacher—or, Pokémon trainer trainer, if I may.

Like many games, Pokémon GO is simultaneously simple and complicated.

As Nick put it, the game is just a “fancy skin on Google Maps.” Meaning that when you’re hunting Pokémon with your phone, you’re searching for creatures superimposed upon the map. It’s not hard to get the hang of it once you grasp the proportions. For example, what I thought was my kitchen was actually my local coffee shop.

When you get close enough to a Pokémon, you swipe to hurl your Poké Ball—a parti-colored sphere—at the creature. And when the ball hits, the creature is yours.

In Madison Square Park, it took me a few tries to catch my first Pokémon, a cross-eyed, bucktoothed, purple vole named Rattata. It was waiting for me by the statue of William Henry Seward, Abraham Lincoln’s secretary of state.

When the ball hit the Pokémon, my phone emitted a satisfying ping.

“There you go,” Nick said mildly. Meanwhile I experienced an absurdly outsized feeling of triumph. Perhaps not as triumphant as Seward felt when he blocked British recognition of the Confederacy, but triumphant nonetheless.

The more complicated parts of the game are the hovering “cube lures,” and hatching Pokémon, and raising up levels, and the possibility of having Pokémon battles with nearby players.

Nick explained all this stuff very patiently, and if most of it didn’t take, that’s more my fault than his. Nevertheless, I did glean some wisdom from the Ted Williams of Pokémon.

First of all, don’t use the camera.

“It makes it harder to catch them, and it kills your battery life.”

Second, as he’d already mentioned, “Keep your head up so you don’t die.”

Indeed, as we walked around Pokémon hunting, I almost walked into about 12 people. But Nick looked more at the real world than at his screen. Which is why he’s never had any Pokémon GO–related injuries. Unlike some other people.

“There was a Wall Street guy who was trying to get all the international Pokémon before I did. He broke his ankle in Sydney. He was hit by a car while trying to catch a Kangaskhan. After that he was like, screw this, and he went to Hawaii.”

Nick’s third rule: Walk in a straight line. There are rewards within the game for going certain distances, but the game measures distance as the crow flies: “So if you walk in a zigzag, it’s wasted energy.”

With Nick’s guidance, I caught a few more Pokémon. Then we grabbed a bench to discuss how a mild-mannered 20-something became the world’s greatest Pokémon GO player.

Did he consider himself a gamer?

“Gamer, nongamer—those categories don’t mean anything any more,” Nick said. “When you have 500 million people downloading an app, it just shows that in a way we’re all gamers. When I’m out playing, I meet everyone from little kids to retired people looking to get some exercise. My aunt is addicted to Candy Crush, but I wouldn’t call her a ‘gamer.’”

So if it wasn’t the gaming, how did he explain his obsession with Pokémon GO?

“There are two reasons I started. I watched the TV show when I was a kid, so there was that nostalgia aspect for me a little bit. The second reason was it’s kind of what I do for a living.”

Nick Johnson works as the head of platform for Applico, a tech advisory company. They help their clients build what’s called “platform” businesses. Many of today’s most successful companies—such as Google, Facebook and Uber—don’t make things; they own the platforms that connect people to one another.

In fact, along with Alex Moazed, an Applico colleague, Nick is the author of the recently published Modern Monopolies: What It Takes to Dominate the 21st Century Economy (St. Martins). The book explains how companies like Facebook gain an almost unassailable market share by “building and managing massive networks of users.”

So Nick wanted to understand the platform of Pokémon GO and how people interacted with it.

Then it became an obsession.

“I was playing the game every day after work,” Nick said. “I’d leave the office and go catch some Pokémon. Suddenly I realized I was close to catching them all. so I figured why not go for it.”

It took Nick two weeks, averaging eight miles of walking a day.

pcm-fall2016text39_page_25_image_0001

“Some nights I stayed up until 4 or 5 a.m. I’d go home, grab a little sleep, go to work, do it again. I mean, I was tired, but believe it or not, it was healthy. I lost weight. I started eating better, because you can’t be walking for hours on fried chicken. I learned a lot about New York City and I met people.”

“You met people?”

“I did. That’s the thing that a lot of people don’t realize—that there is a social aspect to the game. People are on Reddit exchanging tips and advice. One night I was at Grand Army Plaza in Central Park, and there must have been 300 people out catching Pokémon. Old people, young people, families, tourists. Justin Bieber was supposed to be around, but I didn’t see him.”

“Was that a disappointment?”

“No.”

After Nick caught the 142 Pokémon, he posted on Reddit about it.

“I answered some questions, went to sleep, and when I woke up, I had like 20 media requests.”

After appearing on shows like Good Morning America and in national newspapers like USA Today, Nick decided to take his Poké Ball around the world. In an admirable display of chutzpah, Nick got Expedia to spring for business class flights and Marriott Rewards to cover the lodging.

“I stayed in some sweet hotels,” he said.

In the span of four days, Nick caught the three remaining Pokémon in Paris, Hong Kong and Sydney, Australia.

Nick may be right about the pointlessness of categories like “gamer.” You’d expect someone with this level of devotion to be intensely single-minded. But he has other pursuits: He’s into soccer, or at least the European kind.

“American soccer is like Google+,” he said. “The only people interested are those involved with it.”

And with Nick there is a thoughtfulness alongside his intensity. Wind, Sand and Stars, the lyrical aviation memoir of Antoine de Saint-Exupéry, is his favorite book. He reads serious fiction by J.F. Powers, David Foster Wallace and William Gaddis.

While all these details demonstrate that Nick is a well-rounded guy, they don’t quite explain what drove him toward this kind of digital achievement. When I pressed him on this, he pointed to his T-shirt—“Hustle 24-7-365”—and smiled.

“If I do anything, I do it 100 percent,” he said. “I take everything to its logical extent.”

Nick had to get back to his desk. He had work to do. We shook hands, and the Pokémon GO master of the world headed for his office, his phone firmly in his pocket.

But I already had my phone out. I quickly canceled my next appointment. Then I stayed in the park to catch some Pokémon.

Last Word: Virginia and I

Professor Virginia Crosby

pcm-fall2016text39_page_33_image_0001A long, long time ago—way back when Facebook was young—Virginia and I discussed the possibility of becoming “friends” in that newfangled way.

I was ambivalent about this new style of virtual, public, quote-unquote friendship, but I thought she might be eager for the novelty, given that she was the most curious, modern 90-something person who ever lived.

I mean, Virginia’s entire life—for nearly 10 decades—was a testament to the power of humans to evolve.

Think about it: Here’s a girl born, in Oklahoma, before American women have the right to vote. In the 1930s, she lives in Germany, where she joins a dance troupe. After World War II, she lives in Chicago, where she writes radio soap operas. She becomes a professor of French at Pomona College, then a high-ranking college administrator. She raises two kids.

And that’s just the beginning.

After her husband dies, in her so-called retirement, she moves to Paris, alone. She writes novels. She is an early adopter of the Kindle and, when it became trendy in Paris, of boxed wine. She takes Pilates classes before most Americans have ever heard of Pilates.

Thoroughly modern Virginie. Wouldn’t she want to join Facebook?

Non, non et absolument pas.

“I am still unbending in regard to Facebook,” she replied in an email. “Darn it, for me friendship is private and personal—as with lovers, not that that question is an issue at the moment.”

Friendship—the private and personal kind—was Virginia’s gift to me, to many of us in this room, one of the greatest gifts of my lifetime.

When I met her, in 1971, I would never have dreamed that one day I’d call her my friend. Or call her Virginia.

She was Madame Crosby, my middle-age French professor—regal, demanding, with a demeanor as efficient as her matronly bun. In her presence, I always felt I was slouching.

I struggled to make it on time to her 8 a.m. French 51 class. The only things I could say with confidence were “Pardon” and “Répétez, s’il vous plaît.”

Non, pardon, Madame, I have not read that excerpt from “Huis Clos.”

I gave Madame Crosby no reason to think I was a student worth her time, but in my junior year, I signed up for a semester in France. She was my advisor.

As part of my semester abroad schoolwork, I had to keep a journal, in French. It was a black book with unlined pages in which I recorded exciting moments like, “Je suis allée au musée.”

Then the semester ended. Rather than take my prepaid flight home, I decided to stay in France for the summer. But there was a problem.

I had no money. No. Money. And so began a series of adventures that included taking a job on a yacht as a cook for three Frenchmen who, as it turned out, had a very loose translation of “cook.”

Through that summer, I was broke, scared, confused, hungry, elated—and I wrote it all down in my little black journal, which, at the beginning of the new school year, I dutifully brought to Madame Crosby.

I warned her that some of it was very personal, that she might not want to read it all.

A few days later, she summoned me to her office. I don’t remember exactly what she said, but she had read it all. In her crisp way, she let me know she wanted to make sure I was OK.

It was a breakthrough moment in my life. For the first time, a professor at Pomona College made me feel noticed and cared for, and that was the beginning of my friendship with Virginia, the beginning of our long conversation.

As you all know, Virginia gave great conversation. It ranged from just the right amount of tart gossip to books (she loved haute literature and trashy mysteries) to politics (Go Democrats) to the meaning of life.

Once, as I was thinking about all the discoveries and inventions she’d lived through—from the electric refrigerator to the Internet—I asked her what she thought the next great frontier would be.

“The brain,” she promptly said. Until we understand the brain, she believed, we won’t understand anything.

As the years wore on, we talked a lot about aging. She didn’t like it. But she faced it with her bracing humor and candor.

One day while I was in her Paris apartment, a young workman was fixing something in the garden out back. He was sweating, no shirt. She watched him. She sighed. Oh, she said, how she missed the days when she didn’t feel invisible to young men.

Virginia maintained close relationships with a number of former students. They adored her; she thrived on them. My brother Chris, who lived near her in Paris, became one of her dearest friends.

I did have to point out to her, however, that in at least one of her novels, the students were vile, conniving creatures. As I recall, she killed off at least one.

Purely a plot device, she assured me.

My classmate, Talitha Arnold, captures part of what endeared Virginia to her students like this: “What she offered us was so much more than French. But through French, she opened a whole world of culture, history and travel that I’d only had a glimpse of as a public school kid from a junior high teacher’s family in Arizona.”

Virginia also gave us a vision of how a woman might live a forceful, independent, fruitful life well into old age. For women my age, she was a role model before we knew the words “role model.”

Yet Virginia fretted that she had led a selfish life. She said that to me more than once. She worried that she hadn’t done much for others, hadn’t sacrificed sufficiently. I assured her that she had done something life-changing for many of us:

She gave us her friendship.

Through her friendship—personal, private friendship—she helped us see more clearly. She inspired, excited, encouraged us, laughed heartily at our jokes. She made us feel valued, seen. She made us more real to ourselves.

Virginia loved attention—“I’m a performer” she once said when I asked her the key to her resilience—but unlike many people who love attention, she also gave it, whole-heartedly. She was curious to the point of hungry. How are you? How’s your family? Are you happy?

She often asked me that—are you happy?—and then we’d have a long discussion on the nature of happiness.

This spring, I was among the many people who paraded to her bedside to say thank you and goodbye. I asked her how she felt about all the well-wishers.

“It’s fine,” she whispered, “as long as they can express sentiment without being sentimental.”

To her, sentimentality seemed like a form of sloppiness, but the truth is, she could be very generous in expressing her feelings—her love, her encouragement—though often with an apology attached: “I fear I’m becoming sentimental in my old age.”

Good, Virginia, good. Go for it.

A final thought.

One day this April, when she was mostly confined to bed, she said something in French as I walked out the door.

Damn, I thought. My French still sucks. I have no idea what she said.

I leaned over her bed. Répétez, s’il vous plaît?

She hoisted an imaginary wine glass and in a raspy voice said, “Vogue la galère!”

Those were the words, she said, that she wanted to “go out” on.

When I got home, I looked it up. It has various definitions. Here’s the one from Merriam-Webster:

Vogue la galere: Let the galley be kept rowing; keep on, whatever may happen.

For almost 100 years, that was Virginia, keeping on whatever happened, encouraging the people who loved her to do the same.

Vogue la galère, ma chère amie.

This is the text of a eulogy delivered by Mary Schmich ’75 at a memorial service for Professor Emerita of French Virginia Crosby. Schmich is a columnist for the Chicago Tribune.

It’s Lonely at the Top

Number 1

There’s no modest way to say it. According to Forbes magazine, Pomona College is now #1 among all colleges and universities in the country.

Really.

When Forbes released its “America’s Top Colleges 2015” issue earlier this year, to the surprise of many across the country and the delight of Sagehens everywhere, Pomona topped a distinguished list that went on to include #2 Williams, #3 Stanford, #4 Princeton, #5 Yale and a lot of other amazing institutions. (Harvard is in there somewhere.)

Forbes explains that their rankings differ from other college rankings, in part, due to their emphasis on outcomes, including amounts of student debt, graduation rates and measures of student satisfaction and career success.

“While the cost of U.S. higher education escalates, there’s a genuine silver lining in play,” explains Forbes. “A growing number of colleges and universities are now focusing on student-consumer value over marketing prestige, making this a new age of return-on-investment education.”

Of course, we all know ratings are overrated. Then again, what’s wrong with a few hard-earned bragging points?

Certified Platinum

Millikan Laboratory lit up at night

The newly rebuilt Millikan Laboratory and Andrew Science Hall have been certified LEED Platinum, the highest rating for building sustainability standards, joining nine other Pomona College buildings that have achieved LEED (Leadership in Energy & Environmental Design) status. As Pomona’s first LEED Platinum science/laboratory building, the complex joins just four other science buildings with that rating in all of Southern California.

“Obtaining a LEED Platinum rating is much more difficult in a science building because of the specialized systems required by laboratory facilities,” says Robert Robinson, assistant vice president of facilities and campus services. Millikan’s numerous green features encompass landscaping, lighting, materials and alternative energy.

Here’s the full list of LEED certified buildings on the Pomona College campus today:

LEED platinum seal

 

PLATINUM
Millikan Laboratory and Andrew Science Hall, 2015
Pomona Residence Hall, 2011
Sontag Residence Hall, 2011

 

LEED gold sealGOLD
Studio Art Hall, 2015
Grounds I, 2013
Grounds II, 2013
Grounds III, 2013
Edmunds Hall, 2007
Lincoln Hall, 2007

LEED silver seal

 


SILVER
Richard C. Seaver Biology, 2006

 

 

(In addition, the South Campus Parking Structure (2011) was built to LEED Gold+ standards even though parking structures do not qualify for certification.)

Supreme Court Justice Sonya Sotomayor

Supreme Court Justice Sonya Sotomayor speaking at BridgesIf you’re comparing yourself to others, you’re often going to find yourself short on something, especially if they have a background that’s different from your own. … Don’t measure yourself against others. Measure yourself against you. How much have you done to get where you are? And take pride in that, because that adds to the richness of your university and the place that you’re in.

—Supreme Court Justice Sonya Sotomayor during a visit to campus in October

Project #50

Rebecca McGrew portraitFor nearly 20 years, the Pomona College Museum of Art has been home to a series of exhibitions designed to turn a spotlight on emerging and underrepresented artists from Southern California. After 49 exhibits in what became known as the Project Series, senior curator Rebecca McGrew ’85 decided to take it up a notch for Project #50 by showcasing seven artists in concurrent solo exhibitions in “R.S.V.P Los Angeles,” which will be open through Dec. 19. “I envisioned collaborating directly with the artists who themselves were engaging with the contemporary cultural moment through a rich, boundary-blurring dialogue of art, culture, history, social issues, politics, music, science and more,” says McGrew on how the Project Series was conceived in 1999. Many of the artists who have been featured in the series have gone on to major national recognition.

Critical Inquiries

Collage of Critical Inquiry course titles

Manners for the 21st Century

Etiquette sitting on a plate and silverware arrangement

Emily Post’s Etiquette By Peggy Post, Anna Post, Lizzie Post and Daniel Post Senning ’99 William Morrow, 2011 736 pages • $39.99

As the great-great-grandson of the world’s most famous expert in etiquette and a fifth-generation steward of “the family business,” Daniel Post Senning ’99 is a co-author of the 18th edition of Emily Post’s Etiquette. He and his cousins Anna and Lizzie Post are part of a new generation working to keep that classic work relevant in the 21st century.

PCM: Today the word ‘etiquette’ has an old-fashioned ring. Is that justified?

Daniel Post Senning: It’s certainly a perception that I’m used to. The Emily Post Institute is a five-generation family business. The original Emily Post was my great-great-grandmother, and she wrote the first edition of Etiquette in 1922.

If you were to pick up that book today, it would read like a historical document. It’s actually quite remarkable as that. There are people who love looking at etiquette books that have been produced throughout history. One of my favorites, Castiglione’s The Courtier, predated The Prince. Oftentimes, a good book of etiquette will tell you a lot about a culture or a time.

We are very fortunate to be part of a tradition that has continued to update that original book. It was incredibly popular in its time. They couldn’t print it fast enough. But as times changed, they found that it was absolutely necessary to revise it. It’s that process of revision that I think has really become the substance of what we do at The Emily Post Institute.

PCM: Define ‘etiquette’ for me.

DPS: We say that etiquette is a combination of manners and principles. For us, the manners are time-, location- and culture-specific. They’re the particular expectations we have of others and ourselves in a particular social situation. The principles are what we use to guide us as manners change and evolve, or to help us make choices when we’re in a new situation. For us at the Emily Post Institute, the fundamental principles for all good etiquette are consideration, respect and honesty.

Here’s an Emily Post quote for you, “Any time two people come together and their lives affect one another, you have etiquette.” Etiquette is not some rigid code of manners. It’s simply how persons’ lives touch one another. Any time you have people interacting, you’ve got social expectations.

PCM: So how do you become an expert on etiquette? Is it something you just absorb?

DPS: I never thought a liberal arts education would prepare me so well for the work that I do. Being someone who writes about etiquette, researches about etiquette, teaches about etiquette, I find myself drawing from so many disciplines and so many skill sets. When I’m teaching and I’m presenting, my background in dance and the performing arts comes out. When I’m doing research, my background in critical inquiry comes out. When I’m assessing a new study that we’re getting, and I’m looking at data that’s come in from our survey partners, my background in microbiology and having the ability to look at data sets come into play.

Let me tell you a personal story. I was living in Claremont, working with the Laurie Cameron Company out of the Pomona College Dance Department, when I first started working for Emily Post. At the time, I was answering questions via email. My cousins and I cut our teeth on those emails. We would get batches of questions. We’d go through the books. When there was a particular question that had a historical precedent—questions about how you use formal titles or orders of introduction or protocol and courtesy around weddings—oftentimes we would refer to the book and find an answer that was pretty concrete.

Other times, there are relationship situations that people are trying to resolve, and that framework of consideration, respect and honesty comes into play. You ask yourself: Is the advice that I’m giving considerate? Is it taking into account all the people who are involved? Is it respectful? Is it recognizing their worth and their value? Is it honest? Is it something I can do with a sense of integrity and sincerity? It’s really a pretty powerful framework to give advice from.

PCM: How much of etiquette is timeless and how much do you believe is bound to the times?

DPS: Our whole approach is that etiquette is a moving, living, breathing thing. It changes and evolves all the time. That’s why the book is currently in its 18th edition. It’s never been out of print, and we think that’s really important. That’s why it’s important to continue to update it, because it is a moving target. If it were to ossify, it would lose its meaning very quickly.

When you look at the 1922 edition of Etiquette and the 18th edition of Etiquette, there’s some material that looks remarkably similar. You can probably guess that the way my great-great-grandmother described using a knife and fork is very similar to the way I would describe that today. Manners around how we share food and how we eat change relatively slowly. Those are cultural expectations that are very firm. The ones that we see changing the most rapidly are manners around communication.

PCM: So, do you have etiquette suggestions for Twitter?

DPS: We absolutely do. The framework that we use is relationships. When you’re assessing behaviors around new communication technology, you use the relationship as your guide. My cousin Anna’s really good at this. When she’s presenting, she’ll take her phone, hold it up and say, “This is my phone. It’s the newest, the latest, the greatest. It’s amazing. I can do incredible things with it. It’s not rude. It’s not polite. It’s how I use it that matters.” If you think about the relationships that are being impacted and affected, it helps you make good choices in those environments.

PCM: Still, there’s a lot of rudeness out there in cyberspace. Do you think this is a particularly bad-mannered period in history?

DPS: Sometimes we hear from people, “Oh, there are no manners today; manners are in a state of decline.” One of the nice things about having a generational perspective on this work is that every generation perceives that to be true, witnesses the changes that occur over time and thinks that the state of manners are in decline.

Like so many things in life, I really think of it as a pendulum. I think that people challenge and push the boundaries, and then there’s a response. New structures come into being. I think the generation that had the most difficult time with this was my parents’ generation, and even my grandmother, who was writing in the late ’60s and early ’70s. You had a generation that was intentionally trying to deconstruct the social order at that time.

I don’t think that happens in the same way right now. Quite the contrary, I think we might be in a time where, because there is so much choice, because we do live in an increasingly casual and informal world, people are looking for information to help them make choices in that environment.

PCM: You said it’s mostly about relationships. But a lot of modern communication is more like broadcasting. Emily Post didn’t have to worry about the etiquette of announcing one’s foibles to seven billion people around the world.

DPS: Absolutely, but here, too, there are lessons to be learned from the past. When I teach conversation skills, I’ll teach three tiers to a conversation. Tier one is safe territory—sports, the weather, pop culture, local celebrities, what you had for breakfast that morning. Tier two is potentially controversial. People have different and valid opinions about these topics. They were not table talk. They were reserved for private conversation—religion, politics, dating, your love life. The third tier, the most intimate, is family and finance. You don’t ask probing questions or offer too much information unless someone has already opened the door to that in some way.

Those rules for conversation around a dinner table or in the workplace function very well for the online space, where you’re talking about a much bigger conversation, but one where a sense of discretion and propriety are really important.

One of the immediate associations people often have with etiquette is that it’s common sense or that it’s the Golden Rule. It’s treating other people the way you’d want to be treated. You hear that a lot. I like to emphasize the Platinum Rule these days, the evolution of the Golden Rule. In an increasingly diverse and complex world, it’s really important to treat other people the way they would want to be treated. It’s no longer enough to go around applying your own standard to everybody that you meet. You need to make an effort also to take into account the different standards that different people have. That’s a challenge for all of us to continue to push ourselves to be aware of not just our own perspective, but that of others as well.

PCM: So what’s the future of etiquette?

DPS: Sometimes people ask me, “What would success look like in this business?” and I say, “If I can be a steward for this tradition, if I can hand it off to the sixth generation, I’ll absolutely consider that a success.”

We’re approaching the hundredth anniversary of the original publishing of Etiquette. The 20th edition will be out in 2022. They stopped, as you know, publishing Encyclopedia Britannica a couple of years ago. Being in the publishing industry, particularly publishing reference books, is a really challenging thing.

One of the challenges for our generation has been figuring out how to not just continue to evolve our content, but also to continue to find new mediums for it. The vehicle that I most like to promote these days is a podcast that I’m doing with my cousin Lizzie called Awesome Etiquette. It’s produced by American Public Media, the folks that do Marketplace, and Prairie Home Companion, and Splendid Table. It’s a Q and A show, kind of a Car Talk of etiquette.

To me, Emily was also a radio star. She was a lifestyle personality who was recognizable across America. The return of Emily Post to radio, I think, is a really big deal for us.

PCM: But is the printed book still the core of the business, or is it becoming less important?

DPS: It’s the backbone of what we do. There have been other etiquette experts who have done amazing work. A contemporary of Emily’s, Amy Vanderbilt, produced an amazing book. Letitia Baldrige in the 1960s, the Kennedy White House social secretary—her book is also very good.

Emily Post’s Etiquette is unique in the fact that we are a reference book that has continued to change and evolve, and has been in print for over 90 years now. There is no replacing that. We sometimes call ourselves a social barometer. In figuring out which manners have lost their utility and have gone out of fashion and which are emerging and coming into being, the process of editing and rewriting that book every five to seven years is substantively the most important work that we do.

Who Decides Who’s a Terrorist?

Radicals, Revolutionaries, and Terrorists cover

Radicals, Revolutionaries, and Terrorists
By Colin J. Beck
Polity, 2015 / 208 pages / $22.95

Pomona College Professor of Sociology Colin Beck says the genesis of his recently released book, Radicals, Revolutionaries, and Terrorists, can be traced back to a student’s question during his course of the same name. “I’m just wondering why some groups get labeled as terrorists and others don’t?” asked Emily Miner ’12, an English major who was a sophomore at the time.

An excellent question, as there had been no large-scale case studies on how those designations were made, says Beck. So he, in collaboration with Miner over the course of two years, looked at organizations listed as terrorist groups by the U.S. and the European Union, and then compared it to a dataset on terrorist events that occurred.

Policymakers and those responsible for the designation of “terrorist,” seize on certain markers, Beck says. Beck and Miner couldn’t find clear geopolitical interests at play, but they did find that the labels weren’t given based on activity. Threat markers that landed groups on the terrorist list included whether they attack airplanes or U.S. and E.U. allies, and whether they are Islamic or not—just by virtue of ideology, not whether they had necessarily engaged in many or high-profile terrorist acts.

“What I concluded was that this is basically done in an ad hoc fashion. There’s not a shadowy cabal of government experts sitting around with lots of information,” says Beck, who calls that finding astounding.

“Looking through the terrorism lists, my sense was that most of the groups you’d want to designate are on there. But there’s also a number who really don’t make sense to receive sanctions when other similarly sized active organizations do not. Basically, it appears to be the irrationality of using markers—such as whether a group attacks airplanes or is an Islamist organization—that drives the results at the margins,” Beck says.

Beck believes this calls into question many of the justifications for the continuing “War on Terror.” This focus on a few markers that signal terrorism—especially the post-9/11 focus on Islamist organizations—suggests that governments are not well equipped to perceive and respond to emerging threats, he says. “The Islamic State was quite downplayed during its initial formation, as was Boko Haram, etc. Like in matters of grand military strategy, it seems that governments are always preparing to fight the last war rather than the next one,” says Beck.

Beck and Miner wrote a paper about their findings, which was published in the journal Social Forces. Miner, who is now an English teacher in Los Angeles, says of her work with Beck, “Researching together was an amazing opportunity; even though I felt vastly underqualified in comparison, Colin very deliberately involved me in every step of the process, and the study and paper felt completely collaborative. I learned a lot about the different pieces of sociological research, from data collection to analysis to publication,” she says.

So how do you know who’s a terrorist? Beck points to three aspects that are key to making the designation: First, whether or not the perpetrator is a legitimate wielder of violence—per international norms, governments are the only entities permitted to use violence, and so violent non-governmental actors are usually illegitimate, says Beck. Two, whether their violent action is routine or not routine; terrorism is non-routine violence, not actions during wartime. Finally, who is the intended target of the action? “If you just want to hurt the person, that’s murder, that’s not terrorism.”

In Beck’s “Radicals, Revolutionaries and Terrorists” course, students study groups and personalities from Che Guevara to Al Qaeda to Weather Underground. This semester, Beck will include ISIS and the Arab Spring in the curriculum. Beck says the class discussions and feedback from students gathered over the years were integral to the development of his book. “They were the first audience as well as the inspiration,” says Beck.

In his book—which critics have called “sweeping and powerful”—Beck examines eight questions about radicalism, including its origins, dynamics and outcomes. He points out that terrorism is not a new phenomenon. There was a wave of terrorist activity around the world starting in the late 19th century through World War I, when more heads of state were assassinated than at any other time in history, he says. Then as now, there were sharp increases in telecommunications technology and international trade, ups and downs in global economic cycles and demographic pressures, says Beck.

Beck says the impact of globalization is one factor that sets our current era apart from past ones. “Globalization gives movements a stage and a target. International connectivity makes it more likely that contention in one place will become contention in another,” he says.

ISIS is a fascinating case, says Beck, and its rise is no surprise, as it developed in ungoverned spaces left by the American invasion of Iraq and the Syrian civil war. They are here to stay for the near term, he says, but in the long term, “when radical groups tend to seize power, they tend to either do themselves in by becoming either more radical or moderate over time.”

Beck hesitates to make predictions, but he says the question is whether ISIS will change as other revolutionary movements have over time, like the Tamil Tigers or Hezbollah or Hamas. He says ISIS’s endgame is still unclear and he questions what their objectives are, despite their stated aims.

“What is important is to look behind their actions,” says Beck, “because the first wisdom of sociology is that things are not what they seem.”