Articles Written By: Nate Stazewski

Prince of LEGOs

Colin Walle ’91

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ON THE MORNING of July 10, Colin Walle ’91 needed only 1,997 more votes to see his dream come true—or at least, to take a very big step in that direction.

No, he wasn’t running for office. This was something more personal. His prize creation—based on a happy confluence of a children’s toy that he had never given up and a favorite book about never losing your inner child—was hanging in the balance.

Based on Antoine de Saint-Exupéry’s Le Petit Prince, Walle’s proposed Little Prince LEGO project had accumulated 8,003 votes on the LEGO Ideas website. He now had 78 days left to hit 10,000. Reaching that threshold by the Sept. 27 deadline would mean that his pet project would move from a LEGO-lover’s fantasy to actual consideration for development and marketing as an official LEGO set.

Walle says he doesn’t remember a time when he didn’t play with LEGOs. “We had LEGO sets when I was a kid that predated my birth,” he recalls. But unlike most adults, Walle never put away his favorite toy. As a self-described “LEGO enthusiast,” he visits lots of aficionado websites, and one day he happened across one called LEGO CUUSOO, based on a Japanese word for “fantasy.” The site would later morph into LEGO Ideas.

“Basically, they have these different projects that anybody can submit,” he explains, “and then if they get enough votes, the LEGO Corporation will put them into a review stage and then consider making a real set based on your proposal.”

At the time, Walle happened to be reading The Little Prince to his son for the second time. He had first read the book in high school, but it was at Pomona that he really fell in love with Saint-Exupéry’s gentle fable. He even quoted some of the book’s most famous lines in his senior yearbook. (“‘Goodbye,’ said the fox. ‘And now here is my secret, a very simple secret: It is only with the heart that one can see rightly; what is essential is invisible to the eye.’”)

So maybe it was inevitable that two of Walle’s fascinations would come together in a brainstorm. “The book was sitting on the banister upstairs, and I had this little LEGO Death Star sitting in close proximity to that,” he explains, “and it was sort of a eureka moment. ‘Wait a minute—this is a project I need to do.’ I had been such a big fan of the book for so many years, and the book prizes a child’s imagination and the emphasis on adults not forgetting what it’s like to be a child. And so I thought, ‘Well, wait a minute—here I am, 46 years old and into LEGOs.’ And it’s the perfect story to be made out of LEGOs.”

Before he could start building his prototype, however, he had to decide what to include. “My thought was, in the books you spend so much time on the asteroid, so I had to have the asteroid in the prototype. Originally, I came up with more of a two dimensional asteroid. And then talking to a friend of mine, he was telling me about how to make a three-dimensional, six-sided box that looks like a ball made of LEGOs. It’s a technique they call S.N.O.T, which sounds gross but it stands for ‘Studs Not on Top.’”

Walle also spent a lot of time building the airplane that crash lands in the desert, where the book’s narrator meets its title character. Other parts include a baobab tree, the main characters and the Little Prince’s rose under her glass dome.

Of course, even if Walle gets his 10,000 votes, there’s no guarantee that an actual Little Prince LEGO set willever hit the market. Winning prototypes for sets based on the TV comedy “The Big Bang Theory” and the movie “Wall-E” are now in production, he says, but others winning projects didn’t make the cut. Three projects based on the video game “The Legend of Zelda” hit the 10,000 mark, but no set has emerged, possibly because of licensing difficulties.

If the LEGO Corporation were to decide that the idea was marketable, they would engineer their own set, which might or might not resemble Walle’s admittedly rough prototype. “Frankly, they would build something better than what I did,” he says with a laugh. “Let’s be blunt about it. I’m just doing my best efforts, but they’re the professional designers.”

If it came to that, the Saint-Exupéry Estate would also have to sign off on the deal. That isn’t a sure thing either, but Walle has spoken with them and was thrilled to find that they were “nuts about the project. I can’t say that they will approve the license, but they definitely want this set made.”

Maybe that’s because the very idea of a man on a quest to create a toy based on a book that idealizes the wisdom and innocence of childhood is the kind of thing Saint-Exupéry himself would have appreciated. “Even when I was in college, I knew I wanted to have a family someday,” Walle says, “and now that I’m thinking about it maybe that’s part of what draws me to the book—in the sense that the story is also about protecting and valuing innocence: the way that the aviator tries to look out for the Little Prince, and the way that the prince cares for his rose.”

At the end of the day on July 10, the vote total had risen by three more votes—8,006 down, only 1,994 to go.

If you’d like to support Walle’s dream before the Sept. 27 deadline, you can cast your vote at ideas.lego.com/projects/50323

Food as Story

Food as Story: Eric Wolfinger '04 Brings Together the Arts of Food and Photography.
Untitled photo from <em>Manresa</em>, by David Kinch with Christine Muhlke (Ten Speed Press 2013, 336 pages, $50.00)

Untitled, from Manresa, by David Kinch with Christine Muhlke (Ten Speed Press 2013, 336 pages, $50.00)

THE TWO SIDES of Eric Wolfinger’s profession, photography and food, took years to converge, but when they did, something very special happened, like flour and water morphing into bread—an apt metaphor for a man who once spent years learning to bake a perfect loaf.

A political science major at Pomona, Wolfinger ’04 traces the first step in his journey to becoming one of the world’s leading photographers of fine cuisine to his work as a food columnist for the student newspaper, The Student Life.

“When I wrote that food column,” he recalls, “I had my first vision of what I actually could see myself doing post-college. Up until then, I had no clue what direction I was going. I was like, oh my God, food writing—that’s something that people do and get paid for.”

By that time, many of his classmates had already punched their tickets into graduate school or had jobs lined up. Wolfinger had nothing waiting for him and liked it that way. He dreamed vaguely of buying a pickup truck and driving around Mexico working on a cookbook. Moving to the Bay area, he ran into a high school friend who was working at a restaurant, having already worked her way up from kitchen apprentice to sous chef.
“I realized right then and there—I don’t want to write any more, for now,” he says. “I want to cook. If I ever do write I want to write from the perspective of somebody that I would respect. I don’t want to just have an opinion. I want to have a skill and an expertise in this field.”

Starting as an apprentice at an Italian restaurant, Wolfinger quickly discovered what it felt like to be clueless. “I came from Pomona where adults treated me like I was smart and like I had something to say, and it was worthwhile. I started working in a kitchen, where I was the village idiot.”

Untitled photo from Flour+Water: Pasta, by Thomas McNaughton (Ten Speed Press 2014, 288 pages, $35.00)

Untitled, from Flour+Water: Pasta, by Thomas McNaughton (Ten Speed Press 2014, 288 pages, $35.00)

He learned fast, but after a couple of years, he was convinced the life of a chef wasn’t for him. Writing still beckoned, but there was one more thing he wanted to accomplish before moving on. “Before I leave San Francisco and leave cooking,” he told himself, “I want to learn how to make the Tartine croissant, which was the most amazing thing I’d ever tasted and the most amazing thing I could afford, working on a cook’s salary of $8.25 an hour.”

So in 2005, Wolfinger took a job at Tartine Bakery, a place where bread sells out within an hour of opening. In master baker Chad Robertson, he found both a mentor and a surfing buddy, and he quickly fell in love with the deceptive simplicity of baking. If restaurant cooking is a science of efficiencies—“How do you set up your station so that when an order comes in, you can bang out that salad in 25 seconds instead of 30?”—baking, he says, is an art—“What is my dough doing today, how is it behaving, and what small tweaks to my process do I need to do to bring this amorphous dough to the bread that I have in the back of my head, that I know is the ideal loaf?”

At Tartine, he practiced the art of baking for five years. But the memory of his original plan—driving around Mexico seeking recipes for a cookbook—occasionally made him restless. All through college, he’d spent his summers traveling in Latin America, exploring cultures and polishing his Spanish. But working life had left him with little time or money for travel. He told his mentor he needed some time off. Robertson agreed, and Wolfinger made plans to head for South America, where his brother was living at the time.
“Days before leaving, it occurred to me that nobody was going to give me my dream job of a travelling food journalist,” he says. “I was going to have to give it to myself first and kind of prove that I could do it.”

So he bought a digital camera and started a traveling food blog.

 Photo of Thousand-year-old quail egg, potage and ginger, from Benu, by Cory Lee (Phaidon Press 2015, 256 pages, $59.95)

Thou-sand-year-old quail egg, potage, ginger, from Benu, by Cory Lee (Phaidon Press 2015, 256 pages, $59.95)

“I was like, I’m just going to do a blog and tell stories of the people that I meet, the recipes that I find, and the experiences that I have,” he says. “Obviously, I wasn’t trained as a photographer at all. I knew that to tell a decent story, you needed pictures. So I got a digital camera, and I thought, ‘I’ll teach myself along the way, and I’ll figure it out.’”

He followed his taste buds from Chile to Columbia to Peru to Bolivia, taking pictures of the food he found and posting them in his blog. As time went on, however, his blog didn’t seem to be opening any doors. “Gourmet magazine did not call me and tell me they wanted me to write a feature for them.” But when he got back to the States, the opportunity he’d been waiting for came from an unexpected source.

It seemed that his mentor and surfing buddy at Tartine Bakery had followed his blog with interest. Impressed by his food photography, Robertson, who was preparing to write a cookbook of his own, had an epiphany. “Coming off of an experience of a previous cookbook that he did with his wife,” Wolfinger recalls, “he realized that rather than having a professional photographer come in and shoot for two weeks, why not have his buddy—who takes beautiful pictures, who knows his bread better than anybody else in the world—do the pictures while we’re baking?”

Photo of wild bamboo fungi and shoots, from Benu

Wild bamboo fungi and shoots, from Benu

Before that, Wolfinger had never allowed himself to take photography seriously, but after two years of shooting at the bakery and “making every mistake in the book,” he began to think of himself as a real photographer. “Just the process of making this book from start to finish really gave me a clear sense of how publishing works, how you tell a visual story, how to be really ruthless with yourself and with your own work so that you are putting your best foot forward,” he says. “While I was doing that book, I was doing little side projects. The next thing I knew, I was working as a photographer.”

But it wasn’t until the book came out that his career really took off. “The photography u in that book was nominated for a James Beard Award, which is kind of like the Oscars of food,” he says. “It was a huge deal. Since that first year, things have gone gangbusters, really—beyond my wildest dreams.”

Since then, he’s worked with celebrity chefs like Hubert Keller and David Kinch. He’s done mass-market cookbooks, like Williams-Sonoma’s Home Baked Comfort, and classy, one-restaurant books like Corey Lee’s Benu. He and his camera have circled the globe, from Vietnam to Uruguay, from Italy—where he spent 12 days with chef Thomas McNaughton, taking pictures of pasta—to Thailand, where he ate some of the most interesting food of his life, including a delicacy called ant’s egg salad. (“Ant eggs taste like lemongrass, and ants themselves taste like fresh lime. So we ate this salad, and it only had ant eggs, salt and mint, but it tasted as if there were lime juice and lemongrass in the salad. It was surprisingly delicious.”)

Untitled photo from Mallmann on Fire, by Francis Mallmann (Artisan, 2014, $40.00)

Untitled, from Mallmann on Fire, by Francis Mallmann (Artisan, 2014, $40.00)

He attributes his meteoric success not only to his hard-earned skills behind a lens, but also to the fact that he understands the dynamics of the kitchen as only an experienced cook and baker can. “For me, food has a feeling,” he explains. “There’s a story behind it. There’s a person who made it. I see food a little differently—not as an object to be photographed but as a story to be told. Chefs call me because they’ve cooked something and they want a pretty photo of it. I think they sense in me an understanding of where they’ve come from and what they’ve put into it.”

Photo of Eric Wolfinger ’04

Eric Wolfinger ’04

Looking back, he also believes Pomona played a huge role in preparing him for the unique challenges of his chosen profession. “I wouldn’t be doing what I’m doing and it wouldn’t be going as well if I hadn’t had that rigorous, yet very open-ended education at Pomona. You learn not to put anything out but your best. Even if that means I’m shy a few photos, I’m not interested in putting out anything but my best.”

But when he remembers his college years, what he thinks back to most often isn’t the classroom—it’s his three years as a member of the improvisational comedy group, Without a Box, which he spent, he says, in a constant state of terror.

“What you learn in improvisation is not necessarily how to be funny on the spot but how to think creatively under enormous amounts of pressure. And how to trust that instinct of where you think a scene should go. So many times I’m on set and a problem arises, and if you listen for that inner voice—what if I did this?—it’s helped countless times as I’ve moved forward as a photographer. I’m always improvising in this business.”